Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Mar 26, 2014 News Alex Butzbach

Visual marketing: A picture in the inbox is worth a thousand words

Marketers are stepping up their game when it comes to visuals and interactivity in emails they send to prospects and customers.

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Mar 26, 2014 Legacy Lauren Kaye

The data doesn’t lie: Blog content makes your site stickier

Blog content is an important part of online marketing strategies because it brings in new visitors and gives them a reason to stick around.

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Mar 26, 2014 News Alex Butzbach

Facebook changes the social game with decreased brand visibility

The plunging visibility of Facebook posts is coming to a head, and businesses should reevaluate how they post to social networks.

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Mar 26, 2014 News Alex Butzbach

Brands need social strategies to uphold their SEO standing

When customers make negative comments on social media, the damage can spill over onto SERPs.

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Mar 25, 2014 News Alex Butzbach

Twitter may soon have more data for marketers

By letting users see how many people have viewed their Tweets, Twitter is making the social network even more accessible for marketers.

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Google recently penalized Ann Smarty's blog community, a move that signals the search engine is making no exceptions where spam is concerned.

Mar 25, 2014 News Lauren Kaye

Google strikes again, signaling that no link scheme is safe in the new SEO world

Google has always made its fight against spam public, but the search engine took it to a new level by targeting respected guest blog community My Guest Blog.

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