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The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Do you know the four Ps that people look for when conducting locally focused web content searches?

Feb 24, 2014 News Lauren Kaye

When customers search for local businesses, they want the 4 Ps

Businesses that want to rank in local search results should feature information about prices, products, physical locations and phone numbers in easily accessible locations.

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Companies can get results by hitting their customers in the wallet.

Feb 24, 2014 News Alex Butzbach

How will content marketers spend in 2014? [study]

If current trends continue, content marketers will be spending a little bit more in the coming year.

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Small businesses should consider recent local SEO updates and how they could impact search trends in the future.

Feb 24, 2014 News Lauren Kaye

There’s a lot of local motion

There have been some local search shakeups that could signal the SEO space is under construction and new competitors could emerge.

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Feb 24, 2014 Legacy Patrick Berzai

What your LinkedIn profile says (or should say) about you

It might not be the most riveting platform in the social media sphere, but LinkedIn is a critical tool to developing better professional relationships and showcasing your skills. Soft touches on the network can augm

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