The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google+ is still a new platform, but growing
Google+ may be relatively new and undeveloped compared to Facebook and Twitter, but it’s a worthwhile tool for SEO.
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Did content marketing predictions for 2012 come true?
CMI made some predictions about content marketing trends for 2012, but did they come to fruition?
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Target a growing mobile user population with local content
SEO content can reach consumers based on local keyword trends.
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SEO content sets brands apart as search becomes ‘go-to’ source for holiday gifts
Online holiday shopping is increasingly popular among Americans and search-friendly content can set brands apart.
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Meet social customer service demand with custom content
Branded content can help minimize customer care concerns on social platforms like Facebook.
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Instagram unveils new social marketing opportunities with profile pages
Instagram recently ushered in new internet profile pages, creating opportunities for content marketers.
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Video content is well received among marketers and consumers
Rich media ads featuring video content generate higher response rates.
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Content marketing reaches consumers who’d be ‘lost without the web’
The top marketing challenge for most businesses is high-quality content creation.
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