The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Planned Amazon smartphone could drive mobile search, content consumption
The pending release of a smartphone from Amazon and Android could further drive the need for mobile search strategies for marketers.
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Twitter rolls out autocomplete search based on trends
Twitter’s new search features continue the company’s move to make its platform easier to use, whether they’re accessing the site on a desktop or smartphone.
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Bing rolls out ad rotation to help marketers distribute content more effectively
Bing reported in its Advertising adCenter blog that a new feature will allow companies to distribute more successful paid search ads more frequently, but content marketing can help poorer-performing pages succeed.
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Internet marketing news roundup, July 6
The first half of 2012 was a busy one for Twitter, and the first week of July yielded some news that demonstrated the company’s moves have been quite successful.
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Your Facebook Marketing Guide Part 1: Acing the basics with Timeline
This blog series will cover how to run a successful Facebook campaign with Timeline – from interactive content to promotions. In part one, we cover the basics of a Timeline-friendly strategy.
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Google announces integration of +1 with Chrome web store, social data becoming more important
The Google Chrome Web Store now includes +1 data, allowing users to see which of their followers have endorsed an app or extension.
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Study finds custom Facebook tab engagement down 53 percent, shared content driving more traffic
Marketers using Facebook are seeing less engagement on their custom tabs since the rollout of Timeline in late March, and sharing valuable content on Page walls is increasingly important.
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July 4th a top search topic, Google’s latest doodle invokes Woody Guthrie
Google Trends showed that July 4th was one of the top search terms on Wednesday, as Americans looked for information related to the holiday.
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