The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
The Outbound Marketing Playbook: Tactics To Drive Leads and Visibility
Learn how outbound marketing helps brands set themselves apart with real-world examples and strategies to boost visibility and achieve campaign success.
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How To Conduct an Actionable Content Audit in 2026
A content audit allows brands to scrap what isn’t working, improve what is and outrank competitors in search. I mean, who doesn’t like the sound of that?
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AI in Marketing: December AI Round-Up and Rundown
As we bid farewell to another year, it’s time to round up the most compelling marketing, technology and AI events that happened this month.
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Boost Your SEO Game with Page Content Analysis
Boost SEO rankings with expert page content analysis. Learn how to optimize keywords, content quality and on-page elements to drive organic traffic.
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What To Expect from Google’s Gemini 2.0 Models
Gemini 2.0 promises to be better than its predecessor in nearly every way with some exciting projects on the way, too. Find out more!
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5 Testimonial Advertising Examples That Prove the Power of Endorsement
Testimonial advertising is a tested and proven marketing method, and these examples show how your brand can leverage this strategy.
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Social Media Handles: The Complete Guide (Infographic)
A social media handle is much more than a simple username; it’s a communication tool. When selecting one for your brand, don’t overlook these key considerations.
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Lessons Brafton Writers Learned From Months of Using ChatGPT
Brafton is pro-tech, which means pro-generative AI. But even we know the limitations of popular tools like ChatGPT (and how to work around them).
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