Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Apr 30, 2026 ai Chad Hetherington

April AI in Marketing Roundup & Rundown: Unveilings, Acquisitions & a New Avalanche of Adoption Data

April brought major momentum for AI in marketing — from GPT-5.5’s debut to Adobe’s $1.9B Semrush acquisition and new Stanford data on AI-driven growth.

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Apr 30, 2026 Social Media Madelyn Gardner

10 Essential Social Media Management Skills To Cultivate Your Career

Essential social media management skills look different today than they did 10+ years ago. Here are 10 skills to cultivate for better social success.

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Apr 29, 2026 Paid Search Madelyn Gardner

Why YouTube for SEO and GEO? Using Video As Your Secret Weapon

High-quality video is a direct path to AIO citations, making YouTube a valuable addition to your 2026 marketing content strategy. Here’s how to do it well.

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Apr 29, 2026 ai Chad Hetherington

How To Use AI in Video Content Creation Without Automating the Entire Process

Fully AI-generated video isn’t everyone’s taste. But that doesn’t mean the tech can’t help you streamline parts of your creative process. Here are a few practical use cases to try.

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