What Happened With PHP on Oct. 20, 2026 and What Website Owners Should Do Next
PHP alerted users about a critical security release in late October. Here is what website owners and managers need to know.
Content Marketing
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
What Did CMWorld and TMRE Attendees Have in Common?
The 2026 Content Marketing World event was the first time it was combined with The Market Research Event (TMRE), put on by Informa. Since I was there among both groups, I got to hear from people who have very different perspectives that I wouldn’t have been exposed to otherwise. Even so, I was surprised to… Read more »
Content Marketing World Retrospective: 6 Concerns Marketers Told Me About in Denver
Last week, I flew to Denver to attend Content Marketing World. Here are some of the top concerns we heard from marketers at CM World.
Experiential Marketing: Why Brands Are Betting on Experiences Over Ads — and the Campaigns Getting It Right
Experiential marketing turns brand messages into experiences. Learn how it works, why it matters and how to create campaigns audiences want to engage with.
Brafton at UNBOUND: Our Team’s Best & Biggest Takeaways
HubSpot’s UNBOUND wrapped up for another year. Here’s what Brafton attendees learned while chatting with marketers about content, AI, obstacles and more.
A Complete Guide to Marketing Degrees and Paths to Success
What is the degree you need to work in marketing? There are multiple to choose from! Find out here.
Brafton Is Heading to UNBOUND 2026. Here’s What We’re Bringing With Us
Brafton is heading to HubSpot UNBOUND 2026. See what to expect from the event and why we’re bringing Brafton AI Studio to the conference floor.
Your Website Isn’t the Only Thing AI Is Reading
Earning mentions in AI search depends more than just your website. Off-site content is essential to being picked up by generative search engines.
What Does “Content” Mean in Marketing? A Definition, Examples and Types
Unpack the many meanings of “content” in marketing. From blogs to memes, find out why it’s our favorite catch-all phrase and what’s behind it all.
An Updated Forecast: Marketers’ Outlook on AI in Marketing
How do marketers feel about AI’s future? Survey responses reveal optimism, concern and strong support for keeping humans in control.