Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Sep 29, 2014 News Alex Butzbach

How to understand the story behind your content marketing numbers

Bigger isn’t always better, especially when it comes to Google Analytics data – so make sure you understand the story behind your content marketing numbers.

Learn More

Sep 27, 2014 Legacy Molly Buccini

Brafton’s Summer Travels: A season of content marketing

It was a busy summer season for Braftonians: Countless conferences, tradeshows and meeting with clients across the country!

Learn More

A new Panda update is expected to benefit SMBs.

Sep 26, 2014 News Lauren Kaye

Panda 4.1 expected to benefit SMBs creating quality content

Google just released a new Panda update, and it’s good for smaller businesses that create high-quality content.

Learn More

Sep 26, 2014 Legacy Molly Buccini

826 Boston & Brafton engage a local community with our pro-bono social marketing campaign

We’re proud to introduce our first pro bono partnership with Boston’s chapter of the nationally acclaimed nonprofit organization, 826. It feels good to tweet for a cause, particularly one that hits close to home for

Learn More

Sep 26, 2014 News Alex Butzbach

Turn video views into engagement and conversions

Data shows you can turn traffic into conversions with a video marketing strategy that takes users’ insatiable appetite for video content into account.

Learn More