The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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52 percent say page speed is top UX factor, but what about content?
Consumers say the most important part of website experiences is speed, but faster isn’t always better for delivering the valuable information they need.
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Want to be in Google News? Register your web content with the Publisher Center
Registering a site in the recently created Google News Publisher Center could help businesses get their content marketing in front of bigger audiences.
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2 Brands telling great stories with their web content
People remember stories – not stats. In this video, we look at two very different companies that are telling great stories.
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How to make your money’s worth in paid social media marketing
Twitter’s latest earnings report says the network made $312 million in revenue, 277 of which was from us. So 88 percent of Twitter’s revenue came from ad dollars. Many networks are making it so that we have to
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Setting up Goals in Google Analytics: How and why you should be tracking ROI
You may not be able to track content marketing ROI as effectively as you’d like if you don’t create Goals in Analytics reports.
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Tweets within Tweets and hashtag definitions give Twitter two social marketing wins
The latest updates to Twitter – hashtag definitions and Tweets embedded within Tweets – makes it even easier for brands to launch social marketing campaigns.
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How to make your money’s worth in paid social media marketing
Twitter’s latest earnings report says the network made $312 million in revenue, 277 of which was from us. So 88 percent of Twitter’s revenue came from ad dollars. Many networks are making it so that we have to
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Were you even there?! – Marketing #TWIT
When does social marketing serve a purpose – and when does a post kill the moment? Marketing #TWIT
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