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The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Authors Earn Credit For Their Work With AuthorRank

Jun 06, 2013 News Ted Karczewski

Matt Cutts to marketers: Embrace your online identity and reputation

Matt Cutts is excited about publishers using Authorship markup because it might clean up web spam and help credible authors climb search rankings.

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A study finds B2B audiences convert after watching tech videos.

Jun 05, 2013 News Lauren Kaye

Marketers give 3 reasons why online video content outperforms TV

Marketers are spending more on digital video marketing as they recognize that custom content is the most effective way to reach prospects.

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Mraketers must verify their site speed is adequate for mobile as well as desktop queries.

Jun 05, 2013 News Lauren Kaye

Mobile search helps brands reach the masses with custom content

Companies must find the best way to keep their branded content in front of smartphone-toting target audiences.

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Pinterest is a top outlet for social media marketing because it shows more about brands and users.

Jun 05, 2013 News Lauren Kaye

New Pinterest search improves social content planning and discovery

Pinterest adds a new search function that makes it easier for brands to organize their social media content for rediscovery.

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Jun 05, 2013 News Ted Karczewski

Yahoo launches its redesigned search interface to SEOs’ delight

Yahoo took a huge leap of faith introducing its new search experience, which promises faster load times, content discoverability and a number of other benefits for marketers.

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