The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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YouTube reaches 1 billion monthly active users, highlighting demand for video content
​YouTube marketing just got a lot more grown up as the video-streaming site hit another monumental benchmark.
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How Oreo cookies set the bar for CPG internet marketing
​CPG brands must embrace the web for lead generation, but many don’t​ ​- despite their audiences actively looking for relevant web content.
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Twitter’s advanced ad interface simplifies social content targeting
​Social media marketing departments can now use Twitter’s advanced targeting interface to generate new leads.
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Coca-Cola reaffirms social media marketing ‘crucial’ to sales
​The Coke Brand takes to the ‘net to tout the value of social media marketing for in-store transactions.
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Do content marketers know enough about their customers?
​New data shows that audience targeting initiatives fall flat for many companies.
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3 content marketing tips for Facebook’s revamped News Feed – 3rd Thursday Tip
Facebook’s new News Feed can help content marketers get their high-quality media in front of the right people, but it’s essential to understand the redesigned features first.
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Health-related web content: The remedy for lackluster medical or lifestyle marketing
​Content marketing can help brands reach internet users looking for health news.
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Google still needs text, but Cutts advises ‘pretty’ content for SEO
SEO still depends on textual content, but Cutts offers insights on getting the most search value out of visual media.
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