The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Marketing agencies agree: Best route to growth is channel specialization
​Even traditional agencies say they see the value of internet marketing and specialization.
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Do LinkedIn skills endorsements help brands find potential partnerships?
​LinkedIn marketing now allows brands to use SlideShares and skills endorsements to build professional connections online.
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Google, Bing gained search market share in February 2013
​The two top search engines expanded their reach last month, both showing market share growth.
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Brafton at LeadsCon West – booth 540
​Brafton will attend #LeadsCon West in Las Vegas, Nevada, on March 19th and 20th. Visit us at booth 540.
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Facebook #marketing might use #hashtags to segment social chatter
​Rumors say Facebook is testing out a hashtag feature to help group conversations by topic – will this help social media marketing professionals?
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The awkward truth about Google Reader referral traffic versus Google+
​The search engine’s discontinued feature outperforms Google+ in terms of highlighting branded content online.
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Why marketers will Like Facebook’s new Timeline for targeting
​Not to be left behind in the wake of News Feed, Facebook’s Timeline gets a facelift marketers will Like.
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What’s a marketer to do?: Cutts hints at new versions of Panda and Penguin in the near future
​Google’s Matt Cutts indicates that new algo updates to Panda and Penguin will roll out this year, altering the world of search.
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