The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google alerts users to sites blocking Googlebot, removing ‘robot.txt’ code could boost SEO clicks for marketers
Google now alerts users when web pages have been blocked from Googlebot to prevent inaccurate rich snippets from misleading users.
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Facebook marketing helps add to users’ brand experiences
A report from Mintel and the Affinion Loyalty Group found that Facebook is the most popular social platform for marketers.
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95 percent of consumers use Google search, YouTube to find relevant web content
AYTM Market Research found that Google search and YouTube are used by more than 90 percent of Americans.
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Keyword synonym recognition a focus of June, July search updates
Google has rolled out a series of synonym identifying signals and search updates as part of its improvements for June and July.
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Users share more content on Twitter than other major social platforms
Among major social platforms, Twitter users are most likely to share content from the web, which could help marketers use the site to expand the reach of their own content.
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Generate Pinterest: Social marketing strategies and Pinterest measurement tools from SES San Francisco
Pinterest recently took down its invite-only wall, and stats indicate it was one of the web’s biggest traffic drivers even before it was open to the public for use. At SES San Francisco, presenters Jennifer Cario of
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“No BS” link building tips from SES San Francisco
One SES San Francisco expert offered core link building principles for modern SEO.
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Q&A with Matt Cutts at SES San Francisco: Social rep for SEO, traffic cannibalization& Google transparency
Matt Cutts gave an in-depth SEO Q&A session at SES San Francisco.
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