The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google continues to hold onto top spot in U.S. search engine market
According to online researcher comScore’s latest monthly statistics, Google maintained its position as the most important target surface for search engine optimization (SEO) efforts centered on the U.S. market
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Apple could be set to release own search engine
The rapid chilling of relations between Apple and Google has had several effects on the world of search engine optimization (SEO), but the rumor that Apple is mulling the creation of a rival search engine has tongue
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Microsoft – Yahoo search deal moves one step closer to fruition with EU approval
The long-pending agreement between Microsoft and Yahoo that would see the former company’s Bing search engine take over at the latter’s search portal could be close to completion, as European regulators
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Inbound links critical to SEO, expert says
Having content published on different websites can be a great way to improve a website’s search engine optimization (SEO), according to Justilien Gaspard, writing at Search Engine Land.Gaspard says that profes
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Alternative content, not just text, can be customized for better SEO
Whether it takes the form of images, video, or even alternative file formats, search engine optimization (SEO) can be applied to all types of web content, according to Herndon Hasty in a recent piece for Search Engi
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Bing could see big SEO surge with tight integration into Windows 7 phones
The long-awaited release of Microsoft’s Windows Mobile 7 operating systems will have a significant impact across a number of tech sectors, but search engine optimization (SEO) could be particularly changed, ex
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Search engines refuse to buckle under Australian legal pressure
Google and Yahoo have said that they strongly oppose a proposed Australian law that would block all web traffic that would be "refused classification" – the Australian equivalent of "not rated&q
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Google Buzz surprisingly difficult SEO target
Google’s new Buzz social media tool, released earlier this month as an add-on for the company’s popular Gmail service, has caused quite a stir – though not for the reasons Google had hoped. The com
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