Content Questionnaire: Abby Peel, Four Seasons Sotheby’s International Realty
Brafton asked Abby Peel of Four Seasons Sotheby’s to share her marketing tips, tricks and pet peeves from the real estate industry.
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!

Brafton asked Abby Peel of Four Seasons Sotheby’s to share her marketing tips, tricks and pet peeves from the real estate industry.
Marketers still wonder if they can afford to take money away from PPC to invest in content, but the reality is: They can’t afford not to.
Brafton appoints Francis Ma to the role of Vice President of Content.
Content marketing isn’t just about short, search-friendly blogs. Learn how one Brafton client generated larger deals with long-form eBooks.
Weird Al isn’t the only one who gets annoyed at word crimes.
Brett’s sharing what it’s like to work on Brafton’s editorial team, plus a little about himself in this week’s employee spotlight.
Brands that don’t publish daily might not be getting as much as they can out of their content marketing.
More readers and publishers are embracing long-form content in a landscape that’s obsessed with concise information because there’s demand for deeper insights.
A Brafton client learned first-hand that content builds trust, and supports conversion opportunities coming from all channels.
Test your Twitter knowledge with our guide to social media dictionary.