How your content writers fuel your B2B social media results – #SESNY
Speakers at SES NY talked about how content creation is the cornerstone to any effective social strategy.
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What content marketers need to know about Social TV: Keynote insights at #SESNY
Hill Holliday’s senior VP and director of social media Mike Proulx delivers a resounding keynote speech at SES NY about social TV.
New study says Google’s Penguin is getting stronger
A new report found that Google enforces stricter standards when evaluating sites’ link profiles.
How age plays into advanced content targeting initiatives: Data
Estimates from eMarketer show web penetration across age brackets, giving brands the ability to target custom content effectively.
Give to get endorsements
LinkedIn’s endorsement feature helps increase search traffic and visibility.
Bing highlights contents’ subjects with its own Authorship-style ranking system
SEO content will now appear with subject images in Bing SERPs.
Twitter drives TV ratings, and brands with social media content can benefit
Social media marketing must take advantage of second-screen viewing.
YouTube reaches 1 billion monthly active users, highlighting demand for video content
YouTube marketing just got a lot more grown up as the video-streaming site hit another monumental benchmark.
How Oreo cookies set the bar for CPG internet marketing
CPG brands must embrace the web for lead generation, but many don’t - despite their audiences actively looking for relevant web content.
Twitter’s advanced ad interface simplifies social content targeting
Social media marketing departments can now use Twitter’s advanced targeting interface to generate new leads.