The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Companies continue to focus marketing budgets on SEO
A new report from Forrester Research shows that the recession is causing companies to continue using marketing efforts that have been proven to work, like search engine optimization (SEO), and are shying away from n
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Facebook’s ‘vanity URL’ will likely increase SEO
In a move that is expected to increase the search engine optimization (SEO) of people and companies that use the social networking site, Facebook will allow users to create a "vanity URL" for their account
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Expert advises to avoid SEO fraudsters
With the world of online marketing coming into its own in recent years, companies of all kinds are using tools like search engine optimization (SEO) to market their products – but according to one expert, they
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Bing may be too easy
A lot of articles have already been written about the merits of Microsoft’s new "decision engine" Bing and how it could potentially change search engine optimization (SEO) but according to one expert
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Newspaper’s new blogging site to give SEO help
Many have said that the newspaper is a dying industry as more and more readers get their news on the web, but in an attempt to keep themselves relevant some papers are turning to search engine optimization (SEO) to
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Bing briefly overtakes position as runner-up to Google
Over the years many search engines have tried and failed to fight Google for industry supremacy, but early statistics appeared that Microsoft may have fired the first shot over the bow of the mighty G
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Mobile marketing expected to increase
A growing number of people are getting their online content on their mobile devices which means that some companies may want to consider shifting budgets to mobile marketing. DMNews reports that the Mobile Marketing
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Social networking growing as an online marketing tool
There was a time when many believed that social networking was just a fad that would only be used by the young, but as its popularity continues to grow it is becoming a major part of many companies’ o
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