The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Dancing Through Life With Samantha Finley
Sam danced her way from Texas to the east coast to live her best New York life. Learn more about one of our invaluable Senior Writers!
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Customer Archetype: What Is It and How Do You Build One?
Create customer archetypes and elevate your brand by understanding the behaviors and personalities of your core customer segments. Here’s how.
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Re-Optimizing Old SEO Content: Get More From Your Hard Work
Don’t let your old content gather dust. It can (and does) boost your SEO and up site traffic. Find out how with these 6 tips.
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SMB Advertising: How to Grow Your Company (+ 4 Tips)
We’ve got the best SMB advertising strategies to help your company grow and grab the top positions.
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What is SaaS Marketing? Tactical Guide (Infographic)
You may be asking yourself, “What is SaaS marketing?” If so, let this blog be your guide to understanding and utilizing Saas marketing in 2023.
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Multiple Websites or One Single Website? Which Is Best for Your Brand Strategy and Business?
Use this guide to determine if you should operate multiple websites or one single website for your business, including benefits and drawbacks.
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Is PPC Advertising Worth It? Understanding the Value of Paid Search
How can marketers know they’re making a wise investment by allotting some of their elusive marketing budgets toward a PPC campaign? Find out more.
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5 Awesome LinkedIn Content Strategy Examples
Check out 5 great LinkedIn content strategy examples to inspire your social media marketing and reach your target audience.
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