Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Sep 04, 2014 News Lauren Kaye

Blogs with original images get 2-3x as many shares as stock photos [study]

A study finds content with original images gets more social shares, suggesting brands should invest in their graphic marketing this year.

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Sep 04, 2014 News Alex Butzbach

The marketing lesson in FB’s new ad policies: Consider viewers’ capabilities

Site UX isn’t just affected by design and organization – as Facebook demonstrates, download speed and connection quality are also important web marketing factors to consider.

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A company generates the most leads ever in a day when it promotes a custom infographic.

Sep 03, 2014 Legacy Lauren Kaye

How an infographic helped a company break its lead gen records

Infographics drive results beyond clicks when companies promote them properly – Here’s how one company earned its biggest lead gen day ever.

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Sep 03, 2014 News Alex Butzbach

Search now, secure later: HTTPS not a significant ranking factor yet

Google wants webmasters to beef up site encryption to improve search performance, but a recent study found no evidence that the change has gone live yet.

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