The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Internal vs. External Communications: How Do You Optimize Each?
Is your business effective at communicating with its customers and internal stakeholders? Learn why these types of communications are important and unique.
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How To Write a White Paper: Your Step-by-Step Guide
Wondering how to write a white paper that persuades? Consider these tips, tricks and tools for compelling white paper copy that converts.
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How To Use Canva: The Only Beginner’s Guide You’ll Ever Need
Discover how to use Canva with ease — from account setup and editing designs to using AI, professional templates and more.
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How To Find the Right AI LinkedIn Post Generator for Your Brand
Skip generic tools. Find the LinkedIn post generator that matches your brand goals, team setup and engagement strategy. Compare top platforms now.
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The Ultimate Guide on How To Write a Prompt for Gen AI (Infographic)
Gen AI prompts should be clear, definitive… and these five other things! Learn how to engineer effective prompts with this guide.
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What does Google Guaranteed Mean, and Does it Matter?
Getting that guaranteed badge from Google can be a game changer for your company. Find out how here.
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4 Key Updates to contentmarketing.ai in August 2025
The pursuit of great content marketing is never over, and neither is the pursuit of the most supportive contentmarketing.ai platform possible. To that end, we’re always looking for ways to improve our software to su
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What Does an AI Writer Do? A Marketer’s Guide on How To Meaningfully Use AI for SEO
AI writers can do a lot, but not everything. Here’s what they’re good at, where they fall short and how to make them work for your team.
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