The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Despite growing tensions, Google is search engine of choice on Apple’s iPad
Although the two companies have been increasingly at odds in recent months, the default search engine for the much-hyped Apple iPad is Google, providing a large-scale search engine optimization (SEO) boost to online
Learn More
Online ad spending up 14 percent in Q4 2009
Online ad spending totaled $6.4 billion in Q4 2009, reports Clickz.com. Despite being down for the majority of 2008, online ad spending saw a significant comeback in the last quarter of 2009. According to the survey
Learn More
Researcher: Google market share stayed mostly steady in March, Ask was surprise gainer
Search giant Google dropped roughly a percentage point in Experian Hitwise’s monthly study of search engine market share, while Ask.com took analysts by surprise,
Learn More
Politicians to make extensive use of Google in upcoming elections
According to The Hill, Google is ramping up its political advertising team. This comes as mid-term election campaigns begin to take form, with candidates expected to make extensive use of Google to re
Learn More
Ubuntu 10.4 to use Google, not Yahoo, as default search engine
Canonical announced earlier today that they would be using Google as its default search engine in the upcoming release of Ubuntu 10.4, according to Katonda.com. Canonical, the developers of the Linux-based operating
Learn More
Tempt millennial customers with ‘the 4 Cs’
The four Cs – convenience, community, customization and cool – drive the purchasing behavior of an emerging group of web users, the millennial customers.
Such is the assertion of Shaun Young,
Learn More
Such is the assertion of Shaun Young,
Optimize pages for niche searchers, site recommends
Web marketers should pay attention to niche searchers when implementing a search engine optimization (SEO) strategy, it has been recommended. An article on web resource Marketing Sherpa states online advertisers sho
Learn More
Study: US search market bucks economic trend
US search marketing spend grew strongly during the third quarter of this year, according to a new study. The findings from search management firm SearchIgnite indicate that expenditure in this area is up almost 27 p
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
