Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Learn what digital marketing is, which channels work best for small businesses, and how to build a strategy that drives growth without a big budget.
Build an editorial calendar your team will actually use. Follow seven simple steps to organize, plan and keep your content strategy on track.
Getting cited by ChatGPT is becoming a new standard. But navigating AI search is tricky. These strategies can help increase your chance of getting cited.
Before you put pen to paper, be sure you create a comprehensive blog content strategy so you produce blog posts that land with your target audience and drive meaningful results.
Need a Wayback Machine alternative? Check out our comparison guide for the best way to capture the ‘net.
Learn 12 conversion rate optimization best practices to improve user experience, increase conversions and get more value from your website traffic.
Explore the main types of content strategy, when to use each one and how to match your approach to audience needs and business goals.
Is your marketing strategy lacking in innovation? Explore some of our favorite, innovative marketing strategies from top brands.
Your brand consists of more than graphic design. Learn how professional branding services help differentiate your company from the competition.
Use these content pillar examples to guide your brand’s approach to effective social media messaging.