The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
From Inbox to Impact: How To Use AI for Smarter Email Marketing
Want higher-performing email campaigns? Explore the best ways to use AI for email marketing, plus tips and strategies to optimize results.
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What Is a Content Hub? (Examples + Infographic)
A content hub can take your brand to a whole new level. Here’s what it is and how you can create an effective content-fueled experience for your audience.
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6 Unconventional Methods for Staying Focused While Working From Home
Working from home, with all its pleasures, has its challenges — like focusing. Here are several orthodox and strange techniques for finding focus at home.
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How To Create More Shareable Content: 7 Steps and Strategies
Shareable content is self-explanatory — it gets shared more! Here’s how you can take your content from so-so to shareable in 7 steps.
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The DOJ Says Google Must Share Search Data With Competitors — Here’s What It Means for Users & SEO
The U.S. DOJ made new moves in its lawsuit against Google’s monopolization of search. Here’s what we know, and how marketing and SEO could change as a result.
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Powell’s Books AI Art Controversy
Powell’s Books recently found itself at the center of the latest AI controversy that left a bad taste in customers’ mouths. Here’s what happened and what marketers can learn.
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Understanding the 11 Major Types of Copywriting (Infographic)
You may be a copywriter without even knowing it. Here are nine major types of copywriting you can use for your next marketing strategy.
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What Is Visual Storytelling? (With Examples + Infographic)
What is visual storytelling and how can your brand use visual media in your marketing? Learn from these visual examples.
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