Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Jun 26, 2014 Legacy Molly Buccini

How Allegra found her writing sweet spot with Brafton

Meet Allegra Gallian. As a content writer on our editorial floor in Chicago, she tested out the waters on several teams before she found her sweet spot – writing exclusively for our travel industry clients. “I

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Jun 26, 2014 News Alex Butzbach

Google announces it’s pulling the plug on Authorship images

Google is pulling the plug on a compelling enticement to register on Google+ – rich Authorship snippets in search results.

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Linkedin wants to create a new genre - professional content - that's primarily housed on the network.

Jun 26, 2014 News Lauren Kaye

Professional content – It exists & Linkedin wants to own it

Content creators and marketers must pay more attention to Linkedin in the future – it claims there’s a new class of readers that it’s corralled.

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There are many reasons why your blog isn't driving results - here are four of the most common.

Jun 25, 2014 Legacy David Juengst

4 Reasons why no one cares about your blog

There are four common reasons why companies don’t see the results they expect from their blog content. Find out what they are and how you can fix them.

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