The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Spanish telecom will consider charging search engines for network use
A leading Spanish ISP is reportedly mulling a serious change in the way the internet works: Telefonica may soon seek network use fees from Google and Yahoo. Telefonica CEO Cesar Alierta told Spain’s El Pais ne
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Bing adds new Winter Olympics features to SERPs
Microsoft’s Bing search engine features a pair of visual search galleries based on the upcoming Winter Olympics in Vancouver, Canada, detailing the athletes and events due to take place.Both are powered by Mic
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Expert: Different SEO techniques required for pics and video
There are as many ]search engine optimization] (SEO) techniques as there are types of media, according to Ron Jones in a column for Search Engine Watch.
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Google airs TV ad on night of many firsts
Although it might not have had the widespread impact of the New Orleans Saints winning the Super Bowl, Google’s airing of a TV ad during the game was, nevertheless, a first in and of itself. The ad, which chro
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Not-quite-search engine could nevertheless impact SEO
It’s not a search engine, the people at Siri were quick to tell Search Engine Land’s Greg Sterling, it’s a virtual personal assistant. With an iPhone app on the way and a number of intriguing possi
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Thomson Reuters introduces new legal search tool
Lawyers and other legal professionals will have a new resource for online information gathering with WestlawNext, an updated search engine that, the company says, "offers a clean, modern interfac
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SEO experts react to Mark Cuban’s description of Google as ‘vampire’
Google News has long been a contentious subject in the world of web publishing and search engine optimization (SEO), as some newspaper publishers feel that the aggregator diverts revenues and traffic away from their
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Could race be a factor in SEO?
Extending the concept of net neutrality to search engines, a group of national organizations under the umbrella of Minority Media and Telecommunications Council have said that Google and other search engines were &q
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