The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Promoted Tweets’ new geographic targeting boosts targeted social marketing
It’s now easier for marketers to ensure their Promoted Tweets reach the right audiences, with the addition of nation targeting from Twitter.
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YouTube feature highlights video marketing campaigns “On the Rise”
YouTube’s “On the Rise” feature gives publicity to promising video marketing channels on the website.
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Approaching Olympics present content, social marketing opportunities for brands
The most recent installment of the Summer Olympics is approaching, and marketers can use the event to create relevant, timely website content that catches prospects’ eyes.
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More marketers plan investment in content marketing in next 12 months
Seventeen percent of marketers plan to make blog content marketing a part of their web strategy in the next 12 months, making blogs common practice for one-quarter of companies.
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Internet marketing news roundup, July 20
This week’s headlines were dominated by social media as a series of polls and reports detailed the channel’s growth and its place in Americans’ lives.
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Facebook search could receive Sponsored Results, as marketer spots test
Facebook is testing new Sponsored Results in its internal search engine that could direct users to relevant brand pages.
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Report shows consumers using Yahoo search: Bing SEO can benefit marketers
A study from AYTM Market Research found that Americans are using Yahoo, but its user base has dropped considerably in recent years.
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LinkedIn rolls out streamlined homepage, focuses on relevant shared content
LinkedIn will soon roll out a new homepage layout that it believes will make it more engaging for users and social marketers.
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