Subdomains vs. subdirectories for SEO: No SERP benefits for subdomains anymore
Google’s Matt Cutts said that sudomains and subdirectories are likely to offer websites the same SEO benefits.
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Brafton to attend ad:tech New York November 7-8
Brafton will be in attendance at ad:tech New York, which is currently scheduled to take place on November 7 and 8 at the Javits Center in new York
Facebook solicits seasonal content with a Halloween theme for status updates
Facebook inserted Halloween-themed questions in users’ Update Status boxes on Wednesday to foster conversation related to the holiday.
Halloween content lets brands show customers their lighter side
Halloween offers a great chance for brands to demonstrate their personality while driving seasonal interest in their products and services.
Universal Analytics lets marketers tailor metrics for their own success
Google announced Universal Analytics to help marketers make more informed decisions related to their web campaigns.
Busting the 15-second myth: Targeted (not timed) video marketing drives engagement
A report from the Jun Group suggests that audience targeting is among the most important elements of a successful video marketing campaign.
Multi-screen consumers average 21 local searches per week
YP and Street Fight found that multiscreen searchers send an average of 21 local queries per week.
Attn valued customers and readers: Hurricane Sandy hits Boston (Brafton headquarters)
Hurricane Sandy is approaching Boston. Content marketing agency Brafton is making every effort to maintain content delivery for valued customers and readers.
Moms check social media when buying for their children, themselves
A report from Child’s Play Communications found 92 percent of mothers using social media access branded content to influence purchase decisions.
Imgur makes platform more social with curated gallery
Imgur has moved beyond just image hosting to add new social features to its site.