Cutts: Article directories are a web content cesspool (more or less)
You may want to reconsider you SEO strategy if you’re looking for links from directory pools, because this tactic is seen as spammy.
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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Think inside the inbox: 3 steps for acquiring new business with email
In the rush to build an effective social media marketing strategy, don’t forget about your highly effective old friend: email.
4 content marketing lessons from Instagram sellers
People who sell on Instagram are doing all the right things – and content marketers should take notice.
Brafton social media managers attend Social Media Week in New York #SMW14
Brafton will be in attendance at this year’s Social Media Week event taking place in New York City February 17 through February 21.
62% of consumers more likely to buy after seeing social content
The social content marketers share has a lasting affect on their bottom lines because it influences customers’ purchase decisions.
Smaller companies beat industry leaders with video content [study]
A study finds size doesn’t matter where smart video marketing strategies are concerned. Small businesses are surpassing their larger competitors with agile content campaigns.
Keep up with customers as social participation takes off
You might not realize it, but a pure SEO mentality on social media might be what’s holding your brand back.
5 memorable Super Bowl ads (and what your content can take from them)
Super Bowl ads are heralded as the biggest ad moments, but smart and agile marketers can delight audiences without paying gameday prices.
What Super Bowl ad inspires your content?
This year’s Super Bowl ad commercial wins (and losses) can inspire your organic content marketing strategies for 2014.
Google says good content marketers don’t rest on their laurels
The search landscape continues to change and companies that fail to keep up with users expectations will have a hard time beating innovative sites.