The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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News

Valuable content ‘builds loyalty’

Businesses should add useful content to their sites as it helps build loyalty, an expert has explained. Andy Komack, president of Komarketing Associates, made his comments to online resource Industry Week, stating t
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News

Search marketing spend ‘rose in Q1’

US firms increased their spending on search marketing during the first quarter of 2008, a new report has revealed. A study conducted by SearchIgnite has shown that despite gloomy economic conditions, the first three
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Marketers urged to use unique content

One of the fundamental requirements of effective search engine optimization (SEO) is fresh, unique content, an expert has explained. Manoj Shinde, writing for his online marketing blog, has urged new online marketer
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SEO efforts ‘are recession-proof’

It is important to ensure professional search engine optimization (SEO) is conducted on a website’s content even in a difficult financial climate, it has been claimed.

Minneapolis-based SEO f
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