11 tips to learn from the top bloggers #CZLNY
There are more people blogging than ever, which means marketers need to refine their content crafts if they want to stand out from the pack.
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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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FTC says: What you see on Pinterest must be what you get
Pinterest marketing may not be as safe as B2Cs thought. The FTC is evaluating whether they’re as transparent as they could be.
Bing’s latest semantic search feature: Going beyond traditional SERPs
As search results become richer, web marketers need to keep up using diversified content.
Consistency for content marketing success: Ongoing strategies drive results
Consistency is more than a best practice. It’s a proven way to generate content ROI.
Get more out of your paid social media marketing: Tips from #CZLNY
There are a number of ways companies can get more out of their paid strategies and two experts shared these insights at ClickZ Live NY.
Reputation management in an online world – Keynote from #CZLNY
At ClickZ Live New York, Andy Beal shares some of the most important lessons brands can learn for reputation management.
Brands that want engagement need to be on G+
Posting to Google+ doesn’t just mean faster indexing and visibility – it produces real engagement among customers.
Optimize B2B content for re-readability [study]
Sharing content on social media is a great way to extend its reach, but internal shares are crucial to B2B marketing strategies.
Self-serving content won’t serve ROI: How to put customers first #CZLNY
ClickZ Live NY speakers explained why companies need to dig deeper into data to improve their search marketing strategies.
PPC & paid media: Is your content paying off? #CZLNY
ClickZ Live New York experts talked about using content and free tools to build smarter PPC strategies.